Dr. Jennifer W. Shewmaker

Parent, Teacher, Activist

Old Dominion Frat Case: No laughing matter

Old Dominion fraternity displays sexually suggestive signs at student drop off and gets suspended. Some say it’s just a joke, in poor taste but not suggestive of rape, while others … Continue reading

August 25, 2015 · Leave a comment

Pink and Blue Toy Aisles Part 5: What can we do?

In this series we’ve been talking about how media and marketing depictions impact children. Research has shown us that there are patterns of how girls and boys are depicted, and … Continue reading

August 14, 2015 · 1 Comment

Pink and Blue Toy Aisles: Part 4 – Have toy ads and packaging changed?

As we’ve been discussing Target’s announcement that they will no longer label all areas via gender, I’ve made the argument that gender based preferences are not purely biological, that the pink/blue … Continue reading

August 13, 2015 · Leave a comment

Pink and Blue Toy Aisles Part 3: Do toy ads really matter?

Children are buying into the stereotypes promoted by media messaging. And they’re accepting the message that certain products, interests, and activities are gender specific. A study in 2009 (Miller, Lurye, … Continue reading

August 12, 2015 · Leave a comment

Pink and Blue Toy Aisles Part 2: Messages about girls and boys

A lot of people are making a big deal out of Target’s plan to get rid of gender coded toy aisles. I have to ask, what’s the deal with the … Continue reading

August 11, 2015 · 1 Comment

Pink and Blue Toy Aisles Part 1: Are gender interests biological?

In the past week, there has been quite a bit of talk about Target and their plan to do away with the separation of toys by gender.  Critics of gender segregated toy … Continue reading

August 10, 2015 · Leave a comment

Gender and Media Talk Podcast: Girls and Leadership

This week on Gender and Media Talk I’m talking with two experts, Lori Day and Pia Guerrero about the challenges that girls face in becoming leaders and strategies that caring … Continue reading

August 10, 2015 · Leave a comment
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