Dr. Jennifer W. Shewmaker

Parent, Teacher, Author

Campaign for Commercial-Free Childhood fights to save Tooth Fairy from corporate makeover

Check out Rebecca Hains’ take on the corporate take over of the Tooth Fairy

Dr. Rebecca Hains

For children, losing one’s baby teeth is an important rite of passage. It marks a child’s departure from early childhood and entry into middle childhood–a time when, among other milestones, a child’s belief in magic begins to recede.

Because of this, there’s something precious about the myth of the tooth fairy. Our children’s belief that the tooth fairy is real is a sign that they are still little, that they’re not growing up too quickly, that they’re still innocent. Children love the strange idea that a tooth will be whisked away in the night by a fairy, with money or a small token left in exchange: It’s a fun, harmless fantasy.

Unlike the holidays of Christmas and Easter, which also have their own beloved fantasy figures attached to them, there is no predicting when an individual tooth will fall out. Waiting for a loose tooth to wiggle its way out…

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This entry was posted on July 17, 2013 by in Uncategorized.
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