Dr. Jennifer W. Shewmaker

Parent, Educator, Author

Happy Sexualize-Our-Daughters Season! ….Er, Halloween.

Rebecca Hains’ take on the sexy Halloween craze. Tonight, remember to have fun and be safe!

Dr. Rebecca Hains

For years, families struck a balance between store-bought and homemade Halloween costumes. But these days, DIY Halloween costumes are out. Store-bought costumes are an $2.87 billion business.

What does this mean for consumers? Well, for one thing, we’re seeing a lot of costumes that reproduce tired gender stereotypes. Sex sells, and in an $8 billion seasonal industry, it seems designers and retailers are maximizing profits by creating more and more “sexy” costumes for women and girls. In fact, at this point, if you’re female, “sexy” is hardly an option anymore. It’s practically a requirement.

Cartoon by Andy Mariette, via Sociological Images

In today’s relatively new, hypercommercial Halloween, it’s become an expectation for females to dress in sexually provocative ways–even when costumed as, say, a children’s cartoon character, like Nemo from Finding Nemo.


The same applies to mundanely macabre items like body bags. Are you a man? Your body bag Halloween costume…

View original post 672 more words

2 comments on “Happy Sexualize-Our-Daughters Season! ….Er, Halloween.

  1. kraye211
    November 7, 2014

    There are entire blogs on tumblr devoted to pointing out the ridiculous nature of sexy halloween costumes. Here is a link to one I think you may appreciate, called “the evolution of girl’s halloween costumes”: http://seananmcguire.tumblr.com/post/100169698285/castielsteenwolf-pr1nceshawn-the-evolution

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This entry was posted on October 31, 2014 by in Uncategorized.
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