Dr. Jennifer W. Shewmaker

Parent, Teacher, Author

Pink and Blue Toy Aisles Part 3: Do toy ads really matter?

Children are buying into the stereotypes promoted by media messaging. And they’re accepting the message that certain products, interests, and activities are gender specific. A study in 2009 (Miller, Lurye, … Continue reading

August 12, 2015 · Leave a comment

Pink and Blue Toy Aisles Part 1: Are gender interests biological?

In the past week, there has been quite a bit of talk about Target and their plan to do away with the separation of toys by gender.  Critics of gender segregated toy … Continue reading

August 10, 2015 · Leave a comment
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