Dr. Jennifer W. Shewmaker

Parent, Teacher, Author

Percy Jackson vs Transformers 3: Media Messages and Boys

This article is cross posted from the blog Marketing, Media, and Childhood written by Erin McNeill. I’ve been exploring the messages that media sends to boys about what it means to … Continue reading

August 1, 2011 · Leave a comment


I recently talked about the Greatness Book for Boys. One of my pet peeves is when children are told that there is a certain range of interests that are for … Continue reading

July 27, 2011 · 5 Comments

Kids & Friends: The Power of Friendship

Today I was struck by the beautiful power of friendship. Our family moved to a foreign country for over half a year, to a place where we didn’t know any … Continue reading

June 15, 2011 · 2 Comments

The Internet & Kids: Positive and FUN Website Resources

Along with pointing out media that may be promoting messages that you don’t agree with, I also like to point out positive options. Today I’d like to share several online … Continue reading

June 13, 2011 · 1 Comment

Make your own Media:Strategies for Positive Activism

It’s easy at times to feel overwhelmed by the sexualized and stereotyped media and marketing directed towards children and adolescents. But I want to encourage you to feel empowered to … Continue reading

June 8, 2011 · 1 Comment

Kid Baiting, Industry Self-Regulation & Activism

Kid-baiting ads have gone too far – David Sirota – Salon.com. In this insightful article, David Sirota points out that since the 1970s consumer activists have had an on again … Continue reading

June 6, 2011 · Leave a comment

Positive Pick: Redefine Girly

I’ve written lately about some not so great products and messages, about how media aimed at children tends to do some heavy-duty gender stereotyping. Boys are shown as being aggressive … Continue reading

June 3, 2011 · 6 Comments
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